Using Social Media to Drive Public Health Outcomes: Social and Behavior Change Communication Lessons Learned
In late 2020, Meta approached CARE USA with an intriguing question: What if social media could drive social and behavior change for positive public health outcomes? Download this playbook to learn how CARE tested these methods and learn how to use social and behavior change communication tactics to increase awareness about public health, gender-based violence, economic resilience, food security, climate change, and education.