IGWG and iTVS Workshop: Using Documentaries to Boost Social Impact
PRB 1875 Connecticut Avenue, NW Suite 520, Washington, DC, United StatesFor decades, skilled social and behavior change communication practitioners have created and used groundbreaking media in their work, demonstrating real results. But what about the off-the-shelf documentary films found at film festivals, PBS, cable, and elsewhere? Can they be used to boost targeted development goals even though they weren’t designed for that purpose? What would it take to make these ready-made films an effective, affordable,...